Showing posts with label htc. Show all posts
Showing posts with label htc. Show all posts

Tuesday, May 06, 2008

Comparing Apples to Diamonds




One & Co in San Francisco and HTC in Taiwan have collaborated to create the HTC Touch Diamond Smart Phone. Hundreds of materials and finishes were explored for the final product: a handheld that broadens the discussion of what an iconic Smart Phone can be. This would be an interesting study for our clients on how to learn from Apple and then NOT be like them.


CG