Sounds Refreshing

To celebrate CokeFM's 1yr anniversary, JWT brazil created a coversheet ad that cleverly turns the entire Capricho magazine into an iPhone dock and amplifier.

This is a great example of Coke embracing innovation in even the most unassuming context.

Link: http://www.delightagency.nl/2012/10/coca-cola-fm-magazine-amplifier/

CG