Green & blacks, new campaign

Mother has created a unique and bold new print and outdoor campaign for Green & Black's Organic Chocolate.

 

The campaign gives each chocolate bar in the range its own alluring persona, is the first by Mother for the brand since it picked up the business last year.

The aim of the campaign, which carries the strapline is "This is not a chocolate bar", is to highlight the range's depth and variety of flavour and overturn the perception that Green & Black's is dark chocolate only

Nicely styled & crafted (apart from the final execution)

CH

Pulp fiction

These are all made with paper by Los Angeles-based artist Vincent Tomczyk. Amazingly, he does not rely on digital printing. These are all hand painted.

See more of his work at his website: http://www.vincenttomczyk.com/
Sourced from http://www.thisiscolossal.com/

Perhaps even more unbelievable are these WOOD sculptures by Randall Rosenthal. Each one of these is carved out of a single block of wood and hand painted.

The only way I was able to really believe the method was by seeing these process images on his gallerist's website: http://www.jsauergallery.com/sagemoon/artistPages/RRosenthal.html

jc

High speed photography

High speed photography from various photographers and sources.

JJ

graphic match boxes

these matchboxes from Danish design brand Hay are decorated only with the red phosphorus ink that's used for striking matches.

Designed by American product designer Shane Schneck and Swedish graphic designer Clara von Zweigbergk, the Strike Matchbox gives prime position to the striking surface, which is normally squeezed onto one side. "We simply flipped the space devoted to the activity of creating a flame," says Schneck. "99% of matchboxes are used only for advertising."

c.h

Shadowboxer

Kumi Yamashita is a New York based artist that "sculpts light and shadows," with some intriguing results.

A interesting method to keep in mind when working on blue-sky activations for our clients.

More work can be found at his site: http://www.kumiyamashita.com/

MC

On this Day (Yesterday), February 24

1955: "Silk Stockings" opened at the Imperial Theater in NYC.

1981: Prince Charles announced his engagement to Lady Diana Spencer.

2013: We celebrated Jeff's birthday without him!

CG

Lots of foody fun

Found a lot of pretty fun foody things today. Thought I'd share them with the world.

JJ

Shake the Dripp

Youtube link

Dripp gets on the Harlem Shake bandwagon. I won't pretend I knew the Harlem Shake was a thing.

Enjoy your Thursday morning oddness.

CG

On this day, February 11

1927: Beatrix Loughran won the US female Figure Skating championship.

1975: Margaret Thatcher defeated Edward Heath for Conservative leadership.

2013: We celebrated Emelia's birthday!

CG

The art of photographing sideways

I recently came across this interesting swedish photographer, admittedly his ideas are not the most unique, but he plays with scale in such a way that it makes his images quite epic. His work for Jim Rickey is an idea that we've all seen a thousand times but there's just something better about this set. Although I'm not 100% convinced by the campaign itself, it does make for some interesting images.

JJ