Easier to hold, easier to pour, and strengthening the appeal and iconic quality of the contour; Coke's new 2L bottle is being tested in Birmingham and Chattannooga.
CG
Showing posts with label contour. Show all posts
Showing posts with label contour. Show all posts
Wednesday, July 23, 2008
Contour de Force
Easier to hold, easier to pour, and strengthening the appeal and iconic quality of the contour; Coke's new 2L bottle is being tested in Birmingham and Chattannooga.
Monday, August 07, 2006
Why? Because, We Contour Can!
"Other agencies must have suggested this," said David Turner months ago in a very matter-of-fact tone. Yes, we all want a Coca-Cola contour can. Well, it was produced at one point, albeit in limited release and in only a sample market. This article, published in 1997, optmistically predicts the future of all Coca-Cola soda residing within proprietary packaging.
Read more here: http://www.beverage-digest.com/editorial/970221.html
CG
No, I didn't find this on bevnet.com!
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